Prepare a clearer project brief.
Record the rooms, dimensions, priorities and missing information before estimating.
LOBIN Dealer Academy
Practical training for cabinet trade teams.
Learn how to collect usable project information, explain materials and pricing, review drawings, and plan each handover. Start with public lessons, then use the guidance available to your approved partner account.
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4 modules · 21 lessons · 6 public lessons
Public lessons require no account. Other lessons depend on your approved access level.
Project outcomes
Record the rooms, dimensions, priorities and missing information before estimating.
Separate cabinet supply, selected options and local services so clients can compare the same scope.
Review drawings, materials, hardware and approvals against one current project record.
Record responsibilities, packing references and the evidence needed for delivery or after-sales issues.
Global academy structure
Part 01
Project qualification, requirement collection, estimating, drawing approval and the basic handoff logic before production.
Part 02
Board materials, PUR and laser edging, glass doors, hardware, add-ons, catalogue reading and price-book explanation.
Part 03
Quote comparison, factory-direct trust, difficult customer dialogue, quotation presentation, follow-up and service recovery.
Part 04
Production release, delivery coordination, internal quotation workflow, showroom resources, local service boundaries and project review habits.
Built for cabinet dealers, contractors and interior-design companies that prepare quotations and coordinate delivery. Showroom sales teams, project buyers and installation coordinators can use the lessons relevant to their responsibilities.
Buying cabinets for your own home?
You can use the public guides and estimator without applying for a trade account.
Open the public estimatorNew to the LOBIN process? Begin with Module 01. Working on a live project? Go to the relevant lesson and check its access label before you start.
Lessons explain the process. Your signed quotation and approved project records define the work for each order.
4 modules · 21 lessons
Module 01
Qualify opportunities, collect usable requirements, build preliminary estimates and move projects toward drawing approval.
Module 01 · First enquiry and project fit
Check the project location, cabinet scope and information available, then agree a useful next step without guessing a price or dismissing an incomplete enquiry.
You will prepare
A qualification record with a clear project status and next action.
Module 01 · Project brief and evidence
Bring customer priorities, room measurements, appliance details and site constraints into one brief, with missing information and measurement responsibilities clearly recorded before the next review.
You will prepare
A room-by-room project brief with an evidence list and open items.
Module 01 · Preliminary estimate workflow
Build a preliminary estimate with the correct market, units and cabinet scope, while showing assumptions, exclusions and the information still needed for LOBIN's quotation review.
You will prepare
A preliminary estimate with a version reference and assumptions record.
Module 01 · Drawing approval and Design Lock
Review the governing drawings, dimensions, materials and hardware, resolve open items and record the customer's approval against one clearly identified design version before the next handover.
You will prepare
A drawing review record showing approved documents and any items that prevent Design Lock.
Module 02
Explain cabinet boards, edging, glass doors, hardware, catalogues and technical choices in customer-friendly language.
Module 02 · Material value explanation
Compare complete carcass, door, finish and hardware options against the customer's priorities, using current specifications and samples to explain benefits, limits and the choices awaiting confirmation.
You will prepare
A two-option material comparison linked to the project brief.
Module 02 · Board material explanation
A simple board-material explanation that links customer priorities to suitable cabinet body and door choices. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A simple board-material explanation that links customer priorities to suitable cabinet body and door choices.
Module 02 · Edge-banding technology
A customer-safe explanation of standard edging, PUR edging and laser edging, including how to discuss upgrade value without exaggeration. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A customer-safe explanation of standard edging, PUR edging and laser edging, including how to discuss upgrade value without exaggeration.
Module 02 · Add-on explanation
A clear method for introducing glass doors, runners, hinges, handles, lighting and other options before the quote feels final. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A clear method for introducing glass doors, runners, hinges, handles, lighting and other options before the quote feels final.
Module 02 · Catalogue and price reference
A repeatable way to use catalogues as decision aids without letting the customer confuse catalogue inspiration with final specification. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A repeatable way to use catalogues as decision aids without letting the customer confuse catalogue inspiration with final specification.
Module 03
Handle quote comparisons, factory-direct questions, difficult conversations, margin boundaries and follow-up rhythm.
Module 03 · Quote presentation and margin
Present a quotation that separates supply scope, local services and exclusions, then compare alternatives on a consistent basis without making unsupported promises or discounting blindly.
You will prepare
A customer quotation review record with a documented option decision.
Module 03 · Follow-up and customer memory
Keep each opportunity's current quotation, customer decisions and open questions together, so follow-up has a clear purpose, an owner and a date from the first estimate onward.
You will prepare
An opportunity record with one current version and one next action.
Module 03 · Service conversation and trust recovery
Document the reported issue, collect identifiable evidence and coordinate the next update, keeping responsibility decisions and any repair or replacement commitments tied to the written case review.
You will prepare
An owned after-sales case record with evidence, next update and resolution status.
Module 03 · Quote comparison conversation
A comparison script that moves the discussion from cheaper or expensive to same scope, same responsibility and same risk boundary. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A comparison script that moves the discussion from cheaper or expensive to same scope, same responsibility and same risk boundary.
Module 03 · Trust and factory relationship
A truthful factory-direct explanation that focuses on supply path, managed production and transparent scope without claiming what cannot be proven. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A truthful factory-direct explanation that focuses on supply path, managed production and transparent scope without claiming what cannot be proven.
Module 03 · Difficult conversation practice
A role-play method for responding to pressure, confusion or anger while keeping facts, responsibility and next actions clear. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A role-play method for responding to pressure, confusion or anger while keeping facts, responsibility and next actions clear.
Module 04
Build repeatable dealer workflows for production release, delivery coordination, showroom resources, local service boundaries and review habits.
Module 04 · Production release discipline
Check approved drawings, material records, required payment confirmation and release ownership before an order moves into production, with incomplete items visible and escalation responsibilities clearly assigned.
You will prepare
A release-readiness record with documents, open items and named owners.
Module 04 · Delivery and local handover
Map responsibilities from factory completion to site handover, prepare receiving and installation checks, and keep shipping estimates separate from confirmed milestones and the project's written service scope.
You will prepare
A delivery responsibility map and receiving-readiness record.
Module 04 · Internal workflow
A simple internal workflow with ownership for intake, estimating, customer quote, LOBIN review, approval and follow-up. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A simple internal workflow with ownership for intake, estimating, customer quote, LOBIN review, approval and follow-up.
Module 04 · Showroom and resource setup
A practical showroom resource plan that helps customers compare materials, finishes and options without overwhelming them. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A practical showroom resource plan that helps customers compare materials, finishes and options without overwhelming them.
Module 04 · Local responsibility boundary
A boundary statement that protects both the customer and dealer by making local responsibilities visible before the order advances. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A boundary statement that protects both the customer and dealer by making local responsibilities visible before the order advances.
Module 04 · Project review and growth
A repeatable review habit that captures what sold, what confused the customer, what delayed the project and what should improve next time. This lesson is written as a global English lecture outline with a permanent video slot and an empty workbook slot for future Excel or PDF tools.
You will prepare
A repeatable review habit that captures what sold, what confused the customer, what delayed the project and what should improve next time.
Use project intake, measurement and material-comparison files, plus restricted working templates, in the relevant lessons.
Browse public resourcesThree public lessons need no account. Partner and Professional lessons follow the approved account level; completion does not change access.
Apply for partner accessSign in with an approved account to save progress, bookmark lessons and view available protected content.
Partner sign inAcademy suggestion
Suggest new lessons, customer scenarios, sales practice topics or supporting resources.
Suggestions go to the admin planning queue and are not shown publicly.
FAQ
No. The three public lessons and public estimator are open to everyone. Saving progress and opening protected lessons require an approved partner account.
No. Completion records personal learning progress only. It does not replace account approval, project approval, signed documents or written production release.
Lessons explain working methods. The signed quotation, approved drawings and current project records control each order.
Complete the first public lesson, then apply for the appropriate partner access when you need quotation, drawing and delivery coordination tools.